Coupang
CPNGMarket price data through July 31, 2026.
Performance
Aug 2021 – Jul 2026
Track record
How this pick has done since Benson first called it.
- Benson Return
- -27%
- How much this stock is up since Benson first picked it — measured from the price at the time of that first pick, not from today.
- First pick price
- ~$22
- Roughly what one share cost when Benson first picked this stock. This is the starting line for the Benson Return.
- Tracking since
- September 2024
- The month this stock first became a Benson pick.
- Tracking duration
- 22 months
- How long Benson has been tracking this pick.
About Coupang
Coupang is South Korea's version of Amazon, with super fast delivery, streaming video, food delivery, and even a fancy luxury fashion site called Farfetch. They just pulled in 8.5 billion dollars in a single quarter and serve nearly 24 million regular customers.
The case for and against
Both sides of the story, in plain English.
- Booming Bets
The newer parts of the business, like food delivery, streaming, Taiwan, and Farfetch, just grew 28 percent year over year to 1.3 billion dollars in a single quarter. That is the fastest growing piece of the company, and it shows their bets outside Korea are starting to pay off.
- Cash Cushion
Coupang is sitting on 6.3 billion dollars in cash and just got the green light to buy back another 1 billion dollars of its own stock. They already scooped up 391 million dollars worth this quarter, which usually means the company itself thinks the shares are a bargain.
- Profits Pinched
Coupang flipped from making 154 million dollars to losing 242 million dollars this quarter, and adjusted earnings cratered 92 percent. Spending on Taiwan, Farfetch, and food delivery is eating up profits faster than the core Korea business can make them.
- Slowing Korea
The main Korean shopping business only grew 4 percent and customer count barely budged, up just 2 percent to 23.9 million. When your biggest engine is stuck in low gear, the whole company has a harder time moving forward.
Other companies we track
How to read this page
This automated research summary uses Financial Modeling Prep market data through 2026-07-31. Model signals, scores, and risk labels can change and may be incomplete or wrong.
Want Benson to watch CPNG for you?
Get the app to follow every Benson pick live — and let Benson do the research for you.
Download on the App Store
Download Android app