Urban Outfitters
URBNMarket price data through August 3, 2026.
Performance
Aug 2021 – Aug 2026
Track record
How this pick has done since Benson first called it.
- Benson Return
- +42%
- How much this stock is up since Benson first picked it — measured from the price at the time of that first pick, not from today.
- First pick price
- ~$55
- Roughly what one share cost when Benson first picked this stock. This is the starting line for the Benson Return.
- Tracking since
- January 2025
- The month this stock first became a Benson pick.
- Tracking duration
- 18 months
- How long Benson has been tracking this pick.
About Urban Outfitters
Urban Outfitters operates multiple retail clothing brands including Anthropologie, Free People, and Urban Outfitters, along with Nuuly, their subscription-based clothing rental service.
The case for and against
Both sides of the story, in plain English.
- Perfect Turnaround Story
After years of struggles, Urban Outfitters is firing on all cylinders. Revenue grew 11% last quarter, profits jumped 74%, and all three main brands are growing. Their flagship Urban Outfitters stores finally returned to positive growth after two years of decline, while their newer subscription business Nuuly exploded 60%.
- Cash Rich Giant
They have $841 million in cash and zero debt - that's 12% of their entire company value just sitting in the bank. This gives them huge flexibility to invest, expand, or weather any storms. Plus, their subscription business is hitting $500 million in revenue while competitors struggle with traditional retail.
- Fickle Fashion Business
Fashion is brutal - what's hot today is trash tomorrow. Urban Outfitters depends on constantly guessing what young people want to wear, and one bad season of ugly clothes could kill their momentum. Their main brand just started growing again after two years of failure.
- Tariff Trouble
Even though they source less than 5% from China, tariffs will still hurt their profits. They're planning "gentle" price increases to offset costs, but raising prices on young customers with tight budgets is risky - they might just shop elsewhere instead.
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How to read this page
This automated research summary uses Financial Modeling Prep market data through 2026-08-03. Model signals, scores, and risk labels can change and may be incomplete or wrong.
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