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Chipotle Mexican Grill logo

Chipotle Mexican Grill

CMG
$37.22
-31%since Benson's first pick

Market price data through July 31, 2026.

Performance

Aug 2021Jul 2026

Benson's first pick
$21$38$55$72Aug 2021Oct 2022Jan 2024May 2025Jul 2026Benson picked · $54.21
Model signal
Buy
What Benson's model currently says about this stock.
Benson rating
3.3 / 5
Benson's overall conviction in this stock right now.
Risk
Medium risk
How bumpy the ride tends to be with this stock.

Track record

How this pick has done since Benson first called it.

Benson Return
-31%
How much this stock is up since Benson first picked it — measured from the price at the time of that first pick, not from today.
First pick price
~$54
Roughly what one share cost when Benson first picked this stock. This is the starting line for the Benson Return.
Tracking since
September 2024
The month this stock first became a Benson pick.
Tracking duration
22 months
How long Benson has been tracking this pick.

About Chipotle Mexican Grill

Chipotle is the burrito and bowl chain you have probably eaten at, with more than 4,100 restaurants across the US, Canada, and Europe. They are known for fresh ingredients, customizable meals, and a heavy digital ordering business that now drives 39% of total sales. They own and operate every single restaurant, no franchising in their main markets.

The case for and against

Both sides of the story, in plain English.

Bull case
  • Traffic Returns

    After several quarters of falling guest counts, Chipotle just got customers back through the door. Transactions grew 0.6% in Q1, the first positive print in a while. Management spent 700.8 million dollars buying back stock at an average price of just over 36 dollars, betting that the share price drop is overdone, and brought in a new Chief Brand Officer and Chief Digital Officer to spark fresh growth.

  • Build Out Beast

    Chipotle opened 49 new restaurants this quarter alone, with 42 of them including a Chipotlane drive-through that generates higher margins than dine-in. Full year guidance calls for 350 to 370 new openings, including 10 to 15 international partner-operated restaurants. Long-term they target 7,000 locations, almost double today's footprint.

Bear case
  • Margin Squeeze

    Operating margin collapsed from 16.7% to 12.9% in just one year. Beef costs are up, freight is up, and labor wages keep climbing. Earnings per share dropped almost 18% this quarter despite revenue growing 7%. The stock is down roughly 35% from a year ago because the market is pricing in a longer recovery.

  • Comp Sales Stall

    Same-store sales grew just 0.5% this quarter and management guided full-year comparable sales to be about flat. Average check actually fell 0.1% as guests traded down to cheaper menu items. Without rising comps, all of the growth has to come from new openings, which is harder to scale.

How to read this page

This automated research summary uses Financial Modeling Prep market data through 2026-07-31. Model signals, scores, and risk labels can change and may be incomplete or wrong.

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