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NICE

NICE
$98.79
-39%since Benson's first pick

Market price data through July 31, 2026.

Performance

Aug 2021Jul 2026

Benson's first pick
$65$154$244$334Aug 2021Oct 2022Jan 2024May 2025Jul 2026Benson picked · $160.66
Model signal
Buy
What Benson's model currently says about this stock.
Benson rating
4.6 / 5
Benson's overall conviction in this stock right now.
Risk
High risk
How bumpy the ride tends to be with this stock.

Track record

How this pick has done since Benson first called it.

Benson Return
-39%
How much this stock is up since Benson first picked it — measured from the price at the time of that first pick, not from today.
First pick price
~$162
Roughly what one share cost when Benson first picked this stock. This is the starting line for the Benson Return.
Tracking since
September 2024
The month this stock first became a Benson pick.
Tracking duration
22 months
How long Benson has been tracking this pick.

About NICE

NICE is a tech company excelling in AI for customer service and financial security. Their software optimizes call center operations and detects fraud for financial institutions.

The case for and against

Both sides of the story, in plain English.

Bull case
  • Cloud Revenue Soars

    NICE's cloud revenue surged from $777 million in 2020 to $1,582 million in 2023, with a remarkable 27% annual growth rate. This growth reflects a significant move towards cloud solutions, positioning NICE for market dominance and promising growth prospects.

  • AI-Powered Customer Success

    NICE excels in customer service automation by harnessing AI to streamline interactions and boost productivity. Leveraging their extensive data advantage, NICE stands out with reliable solutions that outshine competitors.

Bear case
  • Competitive Threat

    New players like RingCentral pose competition in the contract center industry.

  • Economic Vulnerability

    Artificial Intelligence projects, while valuable, can strain budgets and face delays in uncertain economic climates, potentially impacting NICE's discretionary spending plans.

How to read this page

This automated research summary uses Financial Modeling Prep market data through 2026-07-31. Model signals, scores, and risk labels can change and may be incomplete or wrong.

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