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ServiceNow

NOW
$114.19
-33%since Benson's first pick

Market price data through August 3, 2026.

Performance

Aug 2021Aug 2026

Benson's first pick
$55$119$183$247Aug 2021Oct 2022Feb 2024May 2025Aug 2026Benson picked · $172.03
Model signal
Buy
What Benson's model currently says about this stock.
Benson rating
3.9 / 5
Benson's overall conviction in this stock right now.
Risk
Low risk
How bumpy the ride tends to be with this stock.

Track record

How this pick has done since Benson first called it.

Benson Return
-33%
How much this stock is up since Benson first picked it — measured from the price at the time of that first pick, not from today.
First pick price
~$171
Roughly what one share cost when Benson first picked this stock. This is the starting line for the Benson Return.
Tracking since
September 2024
The month this stock first became a Benson pick.
Tracking duration
22 months
How long Benson has been tracking this pick.

About ServiceNow

ServiceNow runs the software that big companies use to automate their internal work. Think IT support tickets, new employee onboarding, customer service requests, and security alerts, all handled on one system instead of a dozen. The company now calls itself the AI control tower for business, meaning AI helpers plug into that same system and actually complete tasks instead of just chatting about them.

The case for and against

Both sides of the story, in plain English.

Bull case
  • Beat And Raise

    ServiceNow topped the high end of its own targets on every headline number in the first quarter of 2026. Subscription revenue rose 22 percent to 3.67 billion dollars, and total revenue hit 3.77 billion. The company also raised its full year subscription outlook, which is what a business does when demand is stronger than it expected.

  • AI Actually Paying

    Customers spending over 1 million dollars a year on Now Assist, the AI product line, grew more than 130 percent from a year ago. Big deals are getting bigger too, with 16 deals worth over 5 million dollars in new yearly business, up nearly 80 percent. Future contracted revenue reached 27.7 billion dollars, up 25 percent.

Bear case
  • Profit Squeeze

    Growing this fast costs money. Reported quarterly profit was 469 million dollars on 3.77 billion in revenue, giving a reported operating margin of just 13.5 percent. Much of the gap comes from stock paid to employees, so shareholders own a slightly smaller slice over time even when the business is doing well.

  • Merger Math

    ServiceNow just closed two deals, Veza in March and Armis in April. Management expects Armis to knock about 200 basis points off free cash flow margin and 75 basis points off operating margin this year. Delayed deals in the Middle East also cost roughly 75 basis points of growth last quarter, a reminder that world events can push revenue around.

How to read this page

This automated research summary uses Financial Modeling Prep market data through 2026-08-03. Model signals, scores, and risk labels can change and may be incomplete or wrong.

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