Shopify
SHOPMarket price data through August 3, 2026.
Performance
Aug 2021 – Aug 2026
Track record
How this pick has done since Benson first called it.
- Benson Return
- +72%
- How much this stock is up since Benson first picked it — measured from the price at the time of that first pick, not from today.
- First pick price
- ~$68
- Roughly what one share cost when Benson first picked this stock. This is the starting line for the Benson Return.
- Tracking since
- September 2024
- The month this stock first became a Benson pick.
- Tracking duration
- 22 months
- How long Benson has been tracking this pick.
About Shopify
Shopify is the all-in-one platform that lets anyone start, run, and grow an online store. From small home businesses to huge brands like SKIMS and Supreme, millions of merchants in over 175 countries use it to sell stuff online, in stores, and everywhere in between.
The case for and against
Both sides of the story, in plain English.
- Hundred Billion Quarter
Shopify just crossed 100 billion dollars in merchant sales in a single quarter for the first time ever. Revenue jumped 34 percent to 3.17 billion dollars, proof that businesses keep flocking to the platform faster than the broader e-commerce market is growing.
- Cash Machine Mode
Free cash flow hit 476 million dollars this quarter, a 15 percent margin, while operating income nearly doubled to 382 million dollars. Shopify also bought back 491 million dollars of its own stock, a confident signal that the business is finally turning massive growth into real profits.
- Pricey Stock
Shopify trades at a steep premium compared to most software companies, and the stock has a beta of 2.64, meaning it swings more than two and a half times as much as the overall market. Any hiccup in growth or guidance could send shares sliding fast.
- Guidance Slowdown
Management guided next quarter's revenue growth to the high twenties, a step down from the 34 percent just reported. Lower-margin payment processing is also taking up more of the mix, which could squeeze profit margins as the business scales.
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How to read this page
This automated research summary uses Financial Modeling Prep market data through 2026-08-03. Model signals, scores, and risk labels can change and may be incomplete or wrong.
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